Brief The city of Tukwila is a rapidly changing place to live. The Director and CIO of the City of Tukwila reached out looking for a campaign which would inform citizens about the many changes and improvements they could expect in the near future of the city.
Approach The design approach focused on framing Tukwila in a light that was very bright, fun, and welcoming, which was one of our clients biggest requests. We chose to go with a green color palette, with pops of yellows and pinks. Our biggest focus for this campaign was to spark an image of what Tukwila could be: a lively technologically savvy city!